Branded Districts - Wittycloud - Creative Marketing Ideas For Everyone

Becoming that traveller that knows “the perfect spot” and “the best area” on their trips doesn’t have to take years of experience, you can make it easy to become that traveller with just a switch of your promotional strategy.


Categories ,

Branded Districts

Summary

Becoming that traveller that knows “the perfect spot” and “the best area” on their trips doesn’t have to take years of experience, you can make it easy to become that traveller with just a switch of your promotional strategy.

Objectives

Channels

Industries

Budget

Concept

Nothing makes a destination more of a “must-return” location than leaving feeling like you really understood how to navigate it, as though you became one of the locals and found a home away from home. When visiting a new city or region, people want to be able to know where to go to be able to find certain experiences to make their dream vacation come true. Promote your region to tourists, as well as locals, while highlighting the strengths of each of your neighbourhoods. Create maps that can be accessed on your city’s website, or picked up in a physical form, that have your various neighbourhoods categorized according to what you are most likely to find there. Are your tourists looking for an area with lots of theatres and art galleries? That’ll be the cultural or entertainment district. You know those couple of blocks that are home to big businesses and the more expensive, but oh-so-worth-it, dining experiences? That’s the soon to be happening financial district. By highlighting each neighbourhood for its strengths, your city will quickly become known for being easy to navigate, and a most-recommended travel destination in no time.

Partnerships

Partner with businesses, organizations, and restaurants within each neighbourhood that you are choosing to promote to locals and tourists alike. Each of these establishments can be used to promote the areas that they can be found in by highlighting them as key players and popular stops in their respective neighbourhoods. These establishments can help promote your new campaign by using neighbourhood specific hashtags on their social media platforms, and various other promotional platforms.

Execution

By using this new branding strategy, your city or region becomes more attractive not only to potential tourists, but to other businesses and skilled laborers as well; by facilitating the understanding of the strengths of your neighborhoods and by demonstrating the synergy between the industries of a same sector, companies will be more interested in settling there. The laborers will be intrigued to move to your city as well after seeing the number of job opportunities available for them within their desired neighbourhood.

Benefits

  • Highlight the easy navigation of your city or region
  • Showcase the many different thriving industries in your city or region
  • Content creation opportunities
  • Social media engagement opportunities
  • Community outreach opportunities
  • Local to international PR opportunities

Additional information
Objectives

Brand Awareness, Branding, HR Recruitment, Product Demonstration

Channels

Editorial Content, Press Relations, Print, Program

Industries

Public Sector, Real Estate, Travel and Tourism

Budget

$$

About

Wittycloud is a digital library filled with amazing royalty-free creative marketing ideas. Our mission is to make creativity accessible to everyone.

Contact

Feel free to contact us if you have any inquiries about our services. Please send us an email at hello@wittycloud.com and we will get back to you as soon as possible.

Privacy Preference Center