Immersive Menu - Wittycloud - Creative Marketing Ideas For Everyone

Some people say that you have never truly tasted a dish until you’ve eaten it in the land or the atmosphere that it was created in. With your establishment’s latest campaign, you can have your clientele not just tasting their meals, but also experiencing them in a sensational new way.


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Immersive Menu

Summary

Some people say that you have never truly tasted a dish until you’ve eaten it in the land or the atmosphere that it was created in. With your establishment’s latest campaign, you can have your clientele not just tasting their meals, but also experiencing them in a sensational new way.

Objectives

Channels

Industries

Budget

Concept

How many people get to eat sushi in Japan, or dine on spaghetti in Italy? Well, with your business’s exciting new offer, just about anybody can. Working in collaboration with a digital artist, design an immersive culinary experience that takes the form of a mobile, pop-up restaurant with innovative digital accessories that guarantee an elevated meal. After ordering from a special, curated menu that you have created just for this pop-up event, guests will be immersed in environments that correlate with their desired meal through a combination of projections, audio elements, and fragrance elements as well. Guests who order seafood will find themselves on the beach, listening to the waves, and guests who order a roast will find themselves sitting near a crackling fire; no matter the meal, their senses will be heightened by their newfound environments.

Partnerships

The digital artist that you work with to create the immersive experiences will also act as the spokesperson for this campaign. They will promote your company and it’s new offer through various media interviews, posts on their social media platforms, as well as through any other promotional platforms that they might have available to them.

Execution

This pop-up experience can be used to showcase your current or new products and can serve as a sponsored activation at several public events such as trade shows, conferences, and festivals, or simply go on a tour of your different locations.

Benefits

  • Establish your business as a leader in the industry
  • Position your company as a supporter of the arts community
  • Highlight the creativity and innovation of both your business and its employees
  • Content creation opportunities
  • Community outreach opportunities
  • Local to national PR opportunities

Additional information
Objectives

Event activation, In-store Traffic, Product Demonstration, Product Launch, Sales, Sampling, Sponsorship Activation, Trade Show Activation

Channels

Events, Experiential, Installation

Industries

Food and Beverages, Hospitality, Real Estate, Retail, Travel and Tourism

Budget

$$$$

About

Wittycloud is a digital library filled with amazing royalty-free creative marketing ideas. Our mission is to make creativity accessible to everyone.

Contact

Feel free to contact us if you have any inquiries about our services. Please send us an email at hello@wittycloud.com and we will get back to you as soon as possible.

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