Life Advice - Wittycloud - Creative Marketing Ideas For Everyone

In today’s oversaturated media landscape, it can be all too easy for people to ignore any one of the promotional campaigns that gets thrown in front of them. Make sure yours isn’t the campaign getting ignored by incorporating this new initiative.


Categories ,

Life Advice

Summary

In today’s oversaturated media landscape, it can be all too easy for people to ignore any one of the promotional campaigns that gets thrown in front of them. Make sure yours isn’t the campaign getting ignored by incorporating this new initiative.

Objectives

Channels

Industries

Budget

Concept

People have advertisements and promotions put in front of them on almost every surface they look at these days, so it can be very easy for them to tune out the ones that have little direct impact on their lives. In order to make sure that your next promotional campaign doesn’t get ignored by the public, shake up how you go about promoting your services; instead of promoting the consulting services that you can do for other businesses, offer life advice to members of your community. Use promotional tools like billboards to advise general members of the public, and potential future clients, about the various situations they find themselves in, like putting up signs near highways advising people to maintain a safe distance from the cars around them while driving, or posters on public transit advising people to check for their belongings before getting off. These small, simple, but constant pieces of advice will be sure to get more attention these days than any flashy ad campaign would.

Partnerships

Partner with local government groups who know about the issues facing each location you want to share advice in to act as the ambassadors for this initiative. They will be able to promote your company and the services you provide through word-of-mouth to members of the community, through posts on their social media platforms, as well as through any other promotional platforms that they might have access to.

Execution

Create additional content to support this initiative by producing videos featuring members of the groups you’ve partnered wih to further explain the advice being given by your billboards and posters. Push the initiative further by creative an online library of general advise that people can consult by visiting your website.

Benefits

  • Demonstrate your company’s dedication to the community
  • Increase online engagement
  • Community engagement opportunities
  • Data collection opportunities
  • Become a staple in your community
  • Demonstrate the effectiveness of your services
  • Content creation opportunities
  • Local PR opportunities

Additional information
Objectives

Brand Awareness, Content Creation, Lead Generation, Loyalty, Product Demonstration, Product Launch, Social Responsibility

Channels

Editorial Content, Print, Video

Industries

Business Services, Finance and Insurance

Budget

$

About

Wittycloud is a digital library filled with amazing royalty-free creative marketing ideas. Our mission is to make creativity accessible to everyone.

Contact

Feel free to contact us if you have any inquiries about our services. Please send us an email at hello@wittycloud.com and we will get back to you as soon as possible.

Privacy Preference Center