Natural City - Wittycloud - Creative Marketing Ideas For Everyone

When a person lives in the city, sometimes they just want to be able to escape to a more natural environment, but they have neither the means nor the time to travel very far. Your company can help the public relax and bring the nature to them.


Categories ,

Natural City

Summary

When a person lives in the city, sometimes they just want to be able to escape to a more natural environment, but they have neither the means nor the time to travel very far. Your company can help the public relax and bring the nature to them.

Objectives

Channels

Industries

Budget

Concept

Not everybody has to the opportunity to get away when they want to, with this new initiative you can provide the city dwellers with a temporary escape. Working in collaboration with a visual artist, showcase your company’s environmentally driven values by transforming one or more of your methods of transport, whether it be a taxi, bus, train, or plane, into immersive nature experiences that commuters can enjoy on the go. To effectively bring the outdoors into your transportation vessels, simply cover both their insides and outsides with natural foliage wrapping, and play ambient sounds captured in nature at a low volume for the duration of their travels. Your commuters will feel relaxed and at ease, and have your company to thank for it.

Partnerships

The visual artist that your company chooses to work with on this project will work as the spokesperson for it as well. They will promote your company, its environmental focus, and this brand new initiative, in media interviews, on social media, and through promotional platforms that they might have access to. The commuters will also work as ambassadors, sharing their commuting experiences online and throughout their social circles.

Execution

Pop-up rooms decorated in the same way that your various transportation methods are can be used as sponsored activations at festivals, trade shows, conferences, and other public events. To temporarily transport your attendees farther away, design the rooms to imitate an environment and climate that is completely opposite to the environment they are used to.

Benefits

  • Highlight your company’s creativity and innovation
  • Highlight your company’s environmental values
  • Showcase that your company cares about the needs of the public
  • Community outreach opportunities
  • Content creation opportunities
  • Local to international PR opportunities

Additional information
Objectives

Brand Awareness, Branding, Event activation, Product Demonstration, Product Launch, Social Responsibility, Sponsorship Activation, Trade Show Activation

Channels

Experiential, Installation

Industries

Autos and Vehicles, Public Sector, Travel and Tourism

Budget

$$$

About

Wittycloud is a digital library filled with amazing royalty-free creative marketing ideas. Our mission is to make creativity accessible to everyone.

Contact

Feel free to contact us if you have any inquiries about our services. Please send us an email at hello@wittycloud.com and we will get back to you as soon as possible.

Privacy Preference Center