Puzzle Rewards - Wittycloud - Creative Marketing Ideas For Everyone

Sometimes people need a little reminder to get together with the people around them instead of isolating themselves with their technology. With this campaign, people will be reconnecting with their friends over your company’s products.


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Puzzle Rewards

Summary

Sometimes people need a little reminder to get together with the people around them instead of isolating themselves with their technology. With this campaign, people will be reconnecting with their friends over your company’s products.

Objectives

Channels

Industries

Budget

Concept

In this technological age, it can be hard for some people to pull themselves away from their devices long enough to reach out and have an in-person interaction with one or more of their friends. Remind the people how important their relationships are with a campaign that requires them to connect with those around them. This campaign requires your employees to design a few brand new puzzles, and then send out the individual pieces to different customers through the mail, or as handouts in-store. In order to solve the puzzle, those who have received pieces must work together to assemble it, and in return they will receive a store discount or freebie with their next purchase. The completed puzzles will also present a code that can be entered online for an additional discount.

Partnerships

Customers that have received puzzle pieces will work as ambassadors for the campaign. When they receive their puzzle piece, they will also receive a hashtag that can be used on social media to find the other lucky customers that have received pieces. In their public search for one another, these ambassadors will be promoting your company, your products, and your mission to bring people together.

Execution

In a further attempt to bring people together, an online forum can be created on your company website to allow people to provide a place for puzzle piece recipients to come together and solve their puzzles; different forums can be created for the different puzzles that need to be assembled. To gain entry to the forums, people must first create profiles that provide your company with data that can be used for future promotions.

Benefits

  • Effectively demonstrate your company’s mission
  • Showcase the creativity of your employees
  • Opportunity to foster a community through your products
  • Data collection opportunities
  • Content creation opportunities
  • Local to national PR opportunities

Additional information
Objectives

Data Collection, In-store Traffic, Online Traffic, Product Launch, Sales, Social Media Engagement

Channels

Digital, Gamification, Print, Social Media

Industries

Apparel, Arts and Entertainment, Beauty and Health, Computers and Electronics, Food and Beverages, Hospitality, Pets and Animals, Retail, Sports and Fitness, Travel and Tourism

Budget

$$

About

Wittycloud is a digital library filled with amazing royalty-free creative marketing ideas. Our mission is to make creativity accessible to everyone.

Contact

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