Tasting Money - Wittycloud - Creative Marketing Ideas For Everyone

The feeling of having done a good deed is often enough for people who regularly make charitable donations, but why not give them a little extra incentive and thanks for their contribution to your organization.


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Tasting Money

Summary

The feeling of having done a good deed is often enough for people who regularly make charitable donations, but why not give them a little extra incentive and thanks for their contribution to your organization.

Objectives

Channels

Industries

Budget

Concept

Stand out from other fundraising events of your region by offering a series of exclusive dining experiences to your donors. In order to optimize the amount of donations that you will receive through this fundraising event, it will actually take the form of two connected events. Kick it all off with an event that is open to the public; it is during this event that the master plan of your fundraiser will be revealed. The tickets for this event are lower in price in order to be accessible to all potential donors, whether they are members of the general public or part of big corporations. During this first event, donors are presented with a tasting experience that has several local restaurants on site to offer dish samples to the guests. The second event is slightly less accessible at a higher price because guests of the first event, who thoroughly enjoyed the samples they tasted, will be able to book a private dining experience at that favourite participating establishment for a higher donation. For an even higher donation, these guests can have the option of having a celebrity join their private dinner as well.

Partnerships

The restaurants that participate in this event will act as the ambassadors for it as well. They will promote your company and its philanthropic mission within their establishments, through word-of-mouth, in media interviews, on their various social media platforms, as well as through any other promotional platforms that might be presented to them.

Execution

In preparation for this event, the chefs at the participating restaurants must create special menus that they think will really inspire the donors to participate in the second event after tasting what they are serving. Following your fundraiser, these menus can be made available on their regular menus, with portions of the price being donated to the organization.

Benefits

  • Highlight the charitable actions of your company
  • Bring in a large donation for the organization of your choice
  • Community outreach opportunities
  • Content creation opportunities
  • Local to national PR opportunities

Additional information
Objectives

Fundraising

Channels

Events

Industries

Arts and Entertainment, Education, News and Media, Pets and Animals, Public Sector, Sports and Fitness

Budget

$

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