Why - Wittycloud - Creative Marketing Ideas For Everyone

As much as consistency is important, it can arguably be even more important to disrupt an industry to move forward and innovate. Create open and effective communication between your business and its customers with this community-driven initiative that highlights your company’s forward thinking philosophy.


Categories ,

Why

Summary

As much as consistency is important, it can arguably be even more important to disrupt an industry to move forward and innovate. Create open and effective communication between your business and its customers with this community-driven initiative that highlights your company’s forward thinking philosophy.

Objectives

Channels

Industries

Budget

Concept

Some companies make promises, and say things they know the public wants to hear, and then hope that nobody ever investigates further to see if they actually follow up on the things they’ve preached. Set your company apart from competitors by making your policies and philosophies crystal clear, and then provide regular events that allow the public to ask questions, make suggestions, and make sure that you stand behind the things you say. To open up these communication lines, host annual conferences that invite not only the consumer public but also investors, suppliers, and employees, to question the ‘why’ rather than the ‘what’, that is to focus the conversations on why your industry operates how it does and how it could improve in the future, instead of focusing on what your company does. During this day of questions and conversations, host different panels regarding different departments of the company with different employees present, representing their sector, to answer the biggest range of questions.

Partnerships

Partner with different organizations and university departments that either function within your industry or focus on social innovation, to help you find relevant and exciting potential speakers and panel participants for your big events. These organizations and institutions will promote your company, your philosophies, and your conferences through social media posts, in media interviews, as well as through any additional promotional platforms that they might have available to them.

Execution

The location of these events can move through the different cities that your company has different branch locations, and can even be made available via live stream to those who are not able to make it in person. Both these events and the information collected to access the live streams can be used for important announcements or product launches in the future.

Benefits

  • Establish complete transparency between your company and the public
  • Showcase your company’s philosophies to the genreal public
  • Position your company as innovative and forward thinking
  • Community outreach opportunities
  • Showcase your employees’ expertise
  • Content creation opportunities
  • Promotional marketing opportunities
  • Local to national PR opportunities

Additional information
Objectives

Brand Awareness, Branding, Event activation, Social Responsibility

Channels

Events

Industries

Apparel, Arts and Entertainment, Autos and Vehicles, Beauty and Health, Business Services, Computers and Electronics, Education, Finance and Insurance, Food and Beverages, Hospitality, Industrial, News and Media, Pets and Animals, Public Sector, Real Estate, Retail, Sports and Fitness, Telecommunications, Travel and Tourism

Budget

$$

About

Wittycloud is a digital library filled with amazing royalty-free creative marketing ideas. Our mission is to make creativity accessible to everyone.

Contact

Feel free to contact us if you have any inquiries about our services. Please send us an email at hello@wittycloud.com and we will get back to you as soon as possible.

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