Window Shopping - Wittycloud - Creative Marketing Ideas For Everyone

Transform your potential customers into actual customers with this exciting new window display that is guaranteed to stop those regulars from just passing by your store, and start actually buying your products.


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Window Shopping

Summary

Transform your potential customers into actual customers with this exciting new window display that is guaranteed to stop those regulars from just passing by your store, and start actually buying your products.

Objectives

Channels

Industries

Budget

Concept

The art of store window displays is highly respected in the retail world because, as we all know, a perfectly put together storefront is one of the most powerful marketing tools in your storeowner toolkit. Your company can bring storefronts into the next century by focusing more on digital installations that the public can interact with instead of just a well-designed still life. Working in collaboration with a digital artist, design an augmented reality display in which passers-by can interact with an animation of your creation, such as an animal, that comes alive right in front of their eyes. This installation takes the form of a giant screen displaying a projected video of the people passing by that are being captured by camera. The augmented reality software then adds an animation into the projection as if it were right next to the participant. By looking at the screen, people can interact with the animation, like caressing a lion. Your company or campaign hashtag can be presented on the framing of the screen to invite people to share their experience on social media.

Partnerships

The artist that you partner with to create the different window display animations will also act as the spokesperson for your new campaign. They will work to promote your company, your products, and your interactive new displays in media interviews, on their various social media platforms, as well as through different promotional platforms that they might have presented to them.

Execution

This digital window displays can either be a temporary or permanent addition to your stores, but the animations being used should rotate on a regular basis to offer exciting new experiences to consumers. These displays can also be used to attract the public to your booths at trade shows, conferences, and fairs that you make appearances at.

Benefits

  • Set a new standard in a your industry
  • Showcase the creativity and innovation of your company
  • Establish your company as a supporter of the arts community
  • Highlight how modern your company is
  • Increase foot traffic into your stores
  • Content creation opportunities
  • Local to international PR opportunities

Additional information
Objectives

Brand Awareness, Branding, Event activation, In-store Traffic, Social Media Engagement, Sponsorship Activation, Trade Show Activation

Channels

Augmented Reality, Experiential, Installation, Social Media

Industries

Apparel, Arts and Entertainment, Autos and Vehicles, Beauty and Health, Computers and Electronics, Food and Beverages, Hospitality, Pets and Animals, Public Sector, Real Estate, Retail, Sports and Fitness, Travel and Tourism

Budget

$$$

About

Wittycloud is a digital library filled with amazing royalty-free creative marketing ideas. Our mission is to make creativity accessible to everyone.

Contact

Feel free to contact us if you have any inquiries about our services. Please send us an email at hello@wittycloud.com and we will get back to you as soon as possible.

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